Post-purchase marketing campaigns
Promote sales with custom gamified campaigns
Post-order gamified campaigns require that your customers make a purchase before they play the game. May the luckiest ones win!
A banner is displayed on your website to advertise the game to your customers – and the attractive reward they could win after their purchase.
The banner can appear as a pop-in, in a carousel or wherever you like. It can indicate the conditions for their order to be eligible for the game, such as a minimum purchase value.
➤ Spice up your website
Your customers then do their shopping on your website, while being reminded of the game all along their journey.
As an alternative, you can choose to reach your customers IRL: after their purchase, provide them with a flyer containing an URL and/or QR code leading to your game!
➤ Promote sales
Game on! On the confirmation page (or on a specific landing page for the shoppers you reached offline), your customers can try their luck at the game of your choosing.
➤ Increase loyalty
➤ Boost conversions
Whether you want to set up a chance or a skills game and which sort of reward you offer your users is up to you, as well as the rules of your game (how many players win on a given period of time, or how often). The lucky ones may be required to provide some additional data in order to get their reward, according to your needs.
You can also choose to let your more unlucky customers try again by sharing the game on social media!